We offer quality because we control the entire supply chain.
A bullet point on a presentation that I came across last week. This statement could have come out of any presentation. People hear it, but do not internalize it.
The real story is that competitors are small players working out of tiny factories in emerging markets stitching together poor quality products that just, but just, meet regulatory requirements. If that is the story, tell it.

SlideMagic: a platform for magical presentations. Free student plan available. LEARN MORE