PowerPoint effects, PhotoShop, and a bit of typography/fonts enable an amateur to create PowerPoint slides that start approaching the capabilities of a graphics professional. Not so fast.
This ad for a financial services firm shows that good artwork cannot (yet) be matched by a PowerPoint slide.
  • Taking someone like Dali as the inspiriation for a slide
  • Creating the characters and the elaborate backgrounds
  • Insert the detail and small "jokes"
You immediately "get" this ad. Another one I took from Ads of the World (larger image here).

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