I noticed this Tweet the other day of buzz words that are banned in the Conrad shop:
Banned words at the Conrad Shop!!! pic.twitter.com/s3MG8QUmrn
— Ben Page, Ipsos MORI (@benatipsosmori) October 15, 2016
"Visual story telling" is one of them. And I must say, there is something to it. (Yes, this is a professional presentation designer speaking). Yes, business presentations should be stories, yes business presentations should be visual. But when you find yourself in stuck in a meeting where 15 captains try to set the plot for a presentation, and you hear someone saying "let's take a step back everyone, and synthesize what we have brainstormed so far, so that we can spend the next hour doing visual story telling", you probably roll your eyes.
Buzzwords are created when you have seen useful concepts being abused too many times and visual story telling is joining the ranks of them.