A VC complained a about a Prezi presentation today: a combination of motion sickness and impatience (using 30 slides to make a totally obvious point that could be made in 1).

There is nothing wrong with Prezi if it is used right:
  • Use zooming effects to support your story: zoom in on a technical diagram for example, hop in and out of a time sequence, focus on parts of your product, highlight different areas of a map. Zooming for the sake of zooming is not helping anyone.
  • If you are in a small meeting, leverage the non-linear navigation to have a good interactive discussion. Random story sequence shifts for a big audience makes everyone miss the plot.
Everyone knows that 30 slides with 1 message is better than 1 slide with 30 bullet points. However, obvious points can still be made in 1 slide. I see a lot of presentations on Slideshare that use one spectacular photograph after another to [click] make [click] a [click] totally [click] obvious point (especially social media and/or mobile cliches).

------------------
Click "view post" to read the full blog entry. If you liked this post, why not subscribe to daily updates about presentation design via email? Just blog posts, no spam. You can find Jan Schultink on Twitter here.