I am starting to get really excited about SlideMagic 2.0. It will not be an app that instantly wows you with amazing and spectacular effects. Instead, it will all be in dozens and dozens tiny details, that you will start to appreciate as you use the app more. The design of the interface, the positioning of icons, what you can, and cannot do on a certain screen, what happens if you click. I can now fully understand the stories about Steve Jobs micro-managing the design team with seemingly ridiculous and detailed requests.
The lack of this instant ‘wow’ might give me a marketing challenge as I need to win over people bit by bit. Let’s hope that people catch on to the idea. Personally, I now start using my own tool (in pre-alpha stage) to quickly layout a chart export it to PowerPoint to integrate it with more conventional charts. And that is a good sign, since I already have a pretty design speed in PowerPoint and can still find ways to improve on it with the tool.
Working alone gives me a disadvantage of speed when it comes to number of hands and brains. On the other hand, I am free to experiment with features very quickly, including the ones that turn around common software practices completely.
To be continued.